Blink (2005), a NYT best-selling non-fiction book by Malcolm Gladwell, is a fascinating investigation into a person's ability to make instant judgments and decisions, as well as into the factors that help or hurt the judgment process. In chapter four, Gladwell discusses the problem of diagnosing individuals who arrive at a hospital emergency department with chest pain. Doctors need to quickly determine whether the patient is having a heart attack or is at risk of having a heart attack soon. The author discusses a computer-driven protocol based on research by Lee Goldman that, in a controlled experiment at Cook County Hospital in 2000–2001, was proven to be dramatically more accurate than the judgment of physicians.
About the Conference
Salford Systems' 6th International Applied Data Mining Conference, a user-oriented data mining and predictive analytics conference, was held in San Diego on August 23rd through August 25th, hosting over 100 people and offering 32 presentations across multiple tracks. Topics covered included what went wrong in the financial markets, best practice analytics in banking and insurance underwriting, fraud detection, discovering unexploded ordinance in minefields, various topics in healthcare and bioinformatics, predictive analytics for optimal placement of web advertisements in ad networks, genetics research, and techniques for building better models.
MIAMI -- Salford Systems, the authority in data mining and predictive analytics software, unveiled its new Salford Predictive Modeler (SPM)™ software suite at NCDM 2010 here today. SPM provides businesses, institutions and government agencies with a highly accurate, ultra-fast platform for developing predictive, descriptive and analytical models from large and complex databases. SPM technology dramatically accelerates accurate, robust model generation by automatically sifting through such databases to isolate significant patterns and relationships. Yet the program is easy to use for both technical and nontechnical users.